For Release: FOR IMMEDIATE RELEASE

EVAN WILLIAMS BOURBON RESPONDS TO ACCUSATIONS OF "PLAYING POLITICS"

America's second-largest Bourbon brand dismisses criticism from Jeremiah Weed Liqueur as erroneous and disingenuous

BARDSTOWN, KY--Heaven Hill Distilleries, Inc., makers of Evan Williams Bourbon, today responded to public criticism from Jeremiah Weed Bourbon Liqueur. 

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For Release: May 5, 2008


EVAN WILLIAMS BOURBON SENT TO CANDIDATES TO PREVENT FUTURE WHISKEY FAUX PAS

America's second-largest Bourbon brand offered as a better choice than Canadian Whisky for campaign photo ops  

BARDSTOWN, KY--Heaven Hill Distilleries, Inc., makers of Evan Williams Bourbon, today sent a bottle to each presidential candidate to prevent a repeat of "Crown Royal-gate". 

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FOR RELEASE:  April 9, 2008

Heaven Hill/tierra de agaves' la certeza and lunazul tequilas claim 5 medals AT JUST- COMPLETED sAN FRANCISCO WORLD SPIRITS COMPETITION

New joint venture between famous spirits families yields Double Gold, Gold, Silver and Bronze Medals

BARDSTOWN, KY--With the ink from their January joint venture deal barely dry, Heaven Hill Distilleries, Inc. and Tierra de Agaves have captured 5 medals at the prestigious San Francisco World Spirits Competition for the La Certeza and Lunazul 100% Agave Tequila brands.  Included among these is a Double Gold medal for La Certeza Anejo, and perhaps most noteworthy, a Gold Medal for the Lunazul Reposado, which at a $22 average retail cost is priced at parity with top end "mixto" Tequilas that contain only 51% agave.  Both the Lunazul Blanco and the La Certeza Blanco bottlings earned Silver Medals, and the La Certeza Reposado captured a Bronze Medal.

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FOR RELEASE:  April 8, 2008

Heaven Hill Distilleries' american whiskeys garner double gold, gold, silver and bronze at san francisco competition

America's largest family-owned independent takes 8 medals at the nation's foremost spirits competition, including "Best Rye Whiskey"

BARDSTOWN, KY--Heaven Hill Distilleries, Inc. can brag not only about the quality, but also about the variety, of its American Whiskey portfolio after the results from the 2008 San Francisco World Spirits Competition were announced.  Heaven Hill, the nation's largest independent family-owned spirits supplier and the world's second-largest holder of aging American Whiskey, is the only US distillery that still produces all the recognized major styles of American Straight Whiskeys--Bourbon, Rye Whiskey, Corn Whiskey and Wheat Whiskey.  And having just won Gold Medals for their Bourbon and Wheat Whiskeys, a Silver for their Corn Whiskey, and Double Gold/Best Rye Whiskey for the Rittenhouse Very Rare 23-Year-Old Single Barrel, they can confidently assert that their array of Whiskey styles is world-class throughout.

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FOR RELEASE:  April 8, 2008

Heaven Hill DistillEries ANNOUNCES San Franscisco World Spirits Competition Results

BARDSTOWN, Ky. - Heaven Hill Distilleries, Inc. announces 19 awards from the San Francisco World Spirits Competition.  2008 was among the finest showings for Heaven Hill since their first entry eight years ago; including "Best Rye Whiskey" for Rittenhouse Very Rare 23 year old Single Barrel Rye Whisky.

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FOR RELEASE:  March 25, 2008

HEAVEN HILL DISTILLERIES UNVEILS NEW POS FOR WHALER'S RUM LINE

BARDSTOWN, KY - Heaven Hill Distilleries, Inc. continues its efforts to support the Whaler's brand by launching a new POS campaign. The new POS was developed to support the recent package redesign for both retail and on-premise accounts.

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FOR RELEASE: February 27, 2008

Evan Williams Bourbon Extends Reach Into Tournament Bass Fishing with Sponsorships of Second Touring Professional Angler (IMAGES)

Elite series pro angler Russ Lane to join Team Evan Williams pro Jason Quinn under deal with nation's second largest selling Bourbon

BARDSTOWN, Ky. - Evan Williams Kentucky Straight Bourbon Whiskey, the country's second largest selling Bourbon brand, is enhancing its fishing themed marketing campaign through a new sponsorship of pro bass angler Russ Lane.  Lane adds a second Bassmaster Elite Series professional to Team Evan Williams, joining the mediagenic Jason Quinn in running Evan Williams-wrapped bass boats and wearing prominent Evan Williams logos. 

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FOR RELEASE: February 26, 2008

O'MARA'S IRISH COUNTRY CREAM DEBUTS LABEL REDESIGN

BARDSTOWN, KY - Heaven Hill Distilleries, Inc. announces new look for O'Mara's Irish Country Cream.  The updated O'Mara's look holds true to the authenticity of the brand, but with a more contemporary feel.  The fresh, new appearance features a clean, watercolor look giving the appearance of a picturesque countryside without using specific geographical features.  Highlighted on the label is the O'Mara's crest.

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FOR RELEASE: February 26, 2008

HEAVEN HILL DISTILLERIES, INC. NAMES RYAN O'CONNOR AREA MANAGER

BARDSTOWN, KY - Heaven Hill Distilleries, Inc. announces Ryan O'Connor as the newest member of the sales organization. Ryan will be serving as Area Manager for Georgia and will be responsible for all of Heaven Hill's extensive brand portfolio. He will report to Heaven Hill Regional Manager Mike Adams.

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