April 22, 2009
Burnett's Adds Pink Lemonade To Flavor Franchise
BARDSTOWN, Ky. - The Burnett's Flavored Vodka portfolio continues to grow with the addition of the 19th flavor - Pink Lemonade. Burnett's continues to expand the franchise with the development of innovative new flavors.
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April 20, 2009
Evan Williams Bourbon Extends Professional Bass Fishing Tie-in Through Partnership with Toyota Texas Bass Classic
Nation's second-largest selling Bourbon brand enters into two year sponsorship to become "Official Bourbon" of prestigious angling event
BARDSTOWN, Ky. - Evan Williams, the nation's second-largest selling brand of Kentucky Straight Bourbon Whiskey, has announced a two year partnership agreement with The Toyota Texas Bass Classic (TTBC) that positions Evan Williams as "the official Bourbon of the Toyota Texas Bass Classic."
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April 7, 2009
Heaven Hill Distilleries, Tierra de Agaves Claim Multiple Gold, Silver Medals in San Francisco for La Certeza, Lunazul 100% Agave Tequilas
Outstanding Sales Results, Critical Acclaim Continue for Partnership Between Leading Independent Spirits Companies
BARDSTOWN, KY--La Certeza and Lunazul 100% Agave Tequilas added numerous Gold and Silver Medals at the most recent San Francisco World Spirits Competition to their outstanding first year sales results. Distilled at the Tierra de Agaves Distillery, the Mexican spirits company founded by Francisco Beckmann and sons, former co-owner of Jose Cuervo, La Certeza, the super-premium range of tequilas, captured Gold Medals for both the Reposado and Blanco bottlings and a Silver Medal for the extra-aged Anejo. And Lunazul, the line of 100% Agave Tequilas priced just above the mixto category leader--just recently named a "Rising Star" Growth Brands award winner by the Beverage Information Group--won Silver Medals for both the Blanco and Reposado varieties. Both Lunazul and La Certeza are distributed in the United States through a partnership between Tierra de Agaves and Heaven Hill Distilleries, Inc., bringing together two of the largest and most recognized independent players in the worldwide spirits industry.
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